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Showing posts from September, 2019

Reflection of Chapter 1-4

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What is the Groundswell? Usually, the definition of groundswell is a broad deep undulation of the ocean caused by an often distant gale or seismic disturbance. Now, Charlene Li and Josh Bernoff wrote the book” Groundswell : winning in a world transformed by social technologies “in 2006. This book main explains  how the social media impact the marketing, and become a form of social media marketing. With the technology development, social media has already ubiquitous in our life, of course, the influence of online marketing surroundings us. Charlene Li and Josh Bernoff put forward the theory about: the groundswell is like any other activity, and groundswell thinking is like any other complex skill- it takes knowledge, experience, and eventually, enlightenment.   Gidd and aacs la is emblematic. In chapter 1, authors discuss a case from the digg.com . The Internet connects people more closely, to feel unafraid, and to be powerful.   Users can comment...

How to Increase Your Social Media Following?

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Hi, Welcome to Yuxi's blog!  Today, we will talk about social media, and it is ubiquitous in our life.  So , Do you know "What is social media?" NOW ,let's watch the video first.    ⏩        With the technology development, social media is wildly used in the modern society. It refers to a website or application that produced content and exchange information platform based on user's relationships on the internet.  Social media is a tool and platform for people to quickly share their opinions , ideas, experiences with others .  Thus, we can summarize the main characters of social media: Wide use Share idea real-time interaction       πŸ˜‚πŸ˜‰πŸ˜ŠπŸ˜‹πŸ˜ŒπŸ˜“πŸ˜žπŸ˜š Social media marketing      Due to the social media fast development. there is a connected between social media and business marketing. On the other way, social media has become a significant c ost of doing busin...