How to Increase Your Social Media Following?

Hi, Welcome to Yuxi's blog! 
Today, we will talk about social media, and it is ubiquitous in our life. 
So , Do you know "What is social media?"
NOW ,let's watch the video first. 

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       With the technology development, social media is wildly used in the modern society. It refers to a website or application that produced content and exchange information platform based on user's relationships on the internet. Social media is a tool and platform for people to quickly share their opinions, ideas, experiences with others. Thus, we can summarize the main characters of social media:
  • Wide use
  • Share idea
  • real-time interaction       πŸ˜‚πŸ˜‰πŸ˜ŠπŸ˜‹πŸ˜ŒπŸ˜“πŸ˜žπŸ˜š

Social media marketing
     Due to the social media fast development. there is a connected between social media and business marketing. On the other way, social media has become a significant cost of doing businessAt this stage, the list of the most popular social media includes Facebook, What's up, Ins, Twtter, Blog, Weibo and Wechat. Obviously, if we want to get more interests, we have to increase our social media following, and attract more people' eyes.

Image result for social media

How to increase your social media following ?


1 . Create recyclable content 
     Content creation is one of the most important aspects of online marketing, but do you have time to create new content every day? There is no denying that few people could do it unless they reuse it. Indeed, Using a single piece of content can help you deliver highly sought-after information in different forms on all social media applications. Personally, you can post a blog post and then use Instagram to turn it into a form or image, Itunes podcast, YouTube videos and so on.

Image result for Create recyclable content social media
2. An effective social media posting plan
   A valuable content can drives consumer engagement, but it doesn't appeal to a large number of people. Thus, I definitely think that social media posting plan is appropriate for the audience' habits. Here are some recent statistics on the social timeline for the top four platforms, from Hub-spot:


                                  Twitter      :    noon-3 pm, weekdays
                                                         5-6 pm, Wednesday
                                  
                                  Facebook  :   noon-1 pm, weekdays
                                                        1-4 pm, Thursday and Fridays

                                  Instagram :   except for 3-4 pm, 
                                                        any other time posting may be concerned.


3. Content is closely related to the audience 
    The primary audiences for each social media platform is fixed, and the content is polished based on its own audiences. For example, the old woman don't want or need the information about hip-pop music or fashion clothing. Other examples , a single male will not share much of the same interest as a full-time mom. In conclusion, your target audience have to match post valuable content on social media.


Image result for Content is closely related to the audience

4. Try paying for ads
    Sometimes you need to pay to hire a marketer . You can also invest in content promotions on Facebook, twitter and Instagram, making it easy to identify specific target audiences.


Image result for social media ADS


      To sum up, as social media platforms continue to grow and evolve as a communication medium, so too are marketing opportunities expanding. The information it has spread has become an important part of people's browsing of the internet. It has not only creates one hot topic in people's social life, but also attracts traditional media to follow.


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